Does Your SEO Speak to Voice Search Users?

Hello! Is this thing on? We just wanted to make sure you heard us loud and clear when we said: “Voice search is the most significant development to hit SEO since Google debuted.”

That may sound like a hot take, but statistics describing the growing usage of voice search resoundingly back it up. Twenty percent of all online searches in 2016 were voice searches, according to a Mary Meeker report. Comscore predicts that half of all searches will be made through voice commands by 2020.

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Retargeting: What It Is, And Why Every Business Should Use It

Modern digital ads can have a huge relevancy problem, and using a retargeting strategy is one of the best ways to solve it.

WIth retargeting, you only show ads to people who have indicated interest in your product or website before. Usually, the interest-signaling behavior is a visit to a particular page on your website.

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What is Mobile First Design? And Why Is It Important For Your Business?

The internet is a mobile- first world now, and your website needs to embrace this shift to avoid missing out on opportunities. By prioritizing your mobile experience with user friendly design principles and an always on-the-go approach to content, you can reap bigger rewards from referral channels and compete more effectively for visibility.

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Why High Quality Content Matters More than Keywords for SEO

Attention content creators: Google reads everything you write! Well, not “reads” in the literal sense, but its algorithms are now sophisticated enough to pick up on unnatural language and poor formatting—both of which send strong negative signals that hurt your ability to rank.

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How Often Should I Be Posting to My Blog?

Blogging frequency is somewhat of a sticky topic in the digital marketing world. Some people have hard and fast beliefs about how “you have to post seven blogs per week or EVERYTHING WILL EXPLODE!” Others only post whenever they feel like it, which can be as unpredictable as it sounds.

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