After the last echoes of ringing in the New Year subside, everyone reflects on how to make 2018 better through their own actions. If you’re a digital marketer, this time marks the perfect opportunity to set ambitious goals and pledge to cut out bad habits. To help inspire you to do better in the New …
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Running social media marketing becomes infinitely easier when you find the right tech tools to do most of the work for you. There are countless platforms out there designed to help you save time while adding more power and control. We sifted through the absolute best of these social media tools to bring you our …
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Social media marketing sounds simple enough to many newbie business owners, but they need to recognize the difference between personal social media use and professional use. Think about it like this: if you make a good pot of coffee to serve your family, then that’s something you can manage on your own. But if you …
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In 2018, use of video among small business owners will mature and solidify into a “must have” marketing component. Businesses able to make strategic use of video will seize critical opportunities for sales lift and market share. Many marketers hailed 2017 as “the year of video,” and with good reason. Video marketing, video advertising and …
Continue reading “Video Marketing Continues to Dominate Into 2018 — Four Trends You Need to Know”
2018 is just around the bend, and content marketing has changed a whole lot in the past few years. While it was once a small component of larger digital marketing campaigns and strategies, big brands have started to realize that content can be a marketing end unto itself. As a result, most marketers are betting …
Continue reading “2018 Trends in Content Marketing to Help You Attract and Engage Prospects”
